James Scouller
James Scouller is a former CEO, executive coach and mentor who helps CEOs, senior leaders and their teams raise their game. Over six years of study he gained two postgraduate coaching qualifications and trained in applied psychology at London’s Institute of Psychosynthesis
He works with leaders who want to strengthen their presence, judgement and ability to engage others, and with senior teams determined to become more aligned and successful.
Before becoming a full-time coach in 2004, James spent 28 years in industry, including 11 years as CEO of three international companies. He knows what it’s like to carry the pressure of leading, make difficult decisions and bring people with you when the stakes are high. In his final CEO role, working with his own coach showed him just how much good executive coaching can help.
James is the author of The Three Levels of Leadership and the How To Build Winning Teams Again And Again trilogy.
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James Scouller is a former CEO, accredited executive coach and mentor who helps CEOs, senior leaders and their teams raise their game.
He works with leaders who want to strengthen their presence, judgement and ability to engage others, and with senior teams determined to become more aligned and successful. He also mentors selected up-and-coming leaders.
Before becoming a full-time coach in 2004, James spent 28 years in industry, including 11 years as CEO of three international companies. He knows what it’s like to carry the pressure of leading, make difficult decisions and bring people with you when the stakes are high. In his final CEO role, working with his own coach showed him just how much good executive coaching can help.
After leaving corporate life, James spent six years training while building his coaching practice from scratch. He gained two postgraduate coaching qualifications and trained in applied psychology at London’s Institute of Psychosynthesis. Its highly practical approach took him well beyond theory: at times, it was “sweaty palms” and “butterflies-in-the-stomach” work that required him to confront and master his own habits of mind.
He is accredited by APECS and the Association for Coaching, and had completed nearly 6,750 face-to-face coaching hours with leaders and teams by mid-2026.
James is the author of four books. The Three Levels of Leadership is a practical psychologically orientated guide for leaders who want to develop their presence, knowhow and skill, particularly when under pressure. His 2024 trilogy, How To Build Winning Teams Again And Again, builds on that foundation. It sets out the psychology, action principles and roadmaps behind repeatable team success.
British, married and the father of three adult children, James holds a 4th Dan black belt in Aikido, a Japanese martial art, and now practises Tai Chi.
GEOGRAPHY
Worldwide coverage. He coaches and mentors clients face-to-face in the UK and the rest of Western Europe. For other regions he uses Zoom or Microsoft Teams video.